There are so many Internet posts to consume – from blogs, video, newsletters, etc. – and they are coming at us from all directions very quickly. The most astute thing...

Advertising in Nigeria has witnessed an interesting change in the course of time. From the very popular use of traditional media for all forms of marketing and advertising, to the...

Leading interactive marketing and advertising agency week, Street Toolz, last week, announced the appointment of Semira Mahmud as Interim Chief Executive Officer, following the decision of the founding CEO, Jerry...

Good day to you, Street Toolz! Trust this meets you well. Today ends my five years term as your CEO, and tomorrow begins a new chapter in our company’s journey...

By Elcee McEdwards While there is a multiplicity of products out there proposing to serve the same needs, many consumers are looking for that product that will give them optimum satisfaction....

It’s unbelievable how many twitter fights are happening lately. Nevertheless, the issue is not just the fights on social media, but the fact that such fight ends up with people...

Our much-anticipated fourth edition of the Digital Coffee for 2016, as earlier scheduled, successfully held on Friday, December 16, 2016, at the Digital Shed, Ikeja, Lagos, marking what could be...

According to a data firm that tracks mobile campaigns, Instagram is Facebook’s biggest app advertiser and we totally agree. The social platform represents up to 5% of app-install ads on...

MARKETING AUTOMATION JUST IN TIME It’s the run up to Christmas and the frenzy is on the increase, as marketers intensify efforts to make the most of the season. As...

Founder and CEO of Facebook, Mark Zuckerberg, on Friday, November 19, 2016 said that the company would be exploring new ways of countering the misinformation being shared on its social...